Ongoing actor and writer strikes in the US could begin to affect the production of ITV shows, the director of ITV Studios has said.
Julian Bellamy said ITV is in a “good position” to manage the ramifications of the Screen Actors Guild – American Federation of Television and Radio Artists (Sag-Aftra) and Writers Guild of America (WGA) strike action which has recently caused an industry-wide shutdown with both actors and writers on the picket line.
During an ITV interim results press conference on Thursday, Mr Bellamy confirmed the US strikes are not expected to affect ITV’s financial results for 2023.
He said: “Just to be clear, we are talking about our US scripted business, not the rest of the UK Studio distribution.
“…Saying that, if the strike goes into the autumn, it will potentially start impacting when we start production.
“In that context, it is one of the great strengths of the studio, we’re very diversified in terms of genre and geography, so we are in a good position to manage it.”
The broadcaster’s US scripted shows include Franklin starring British actor Eddie Marsan, Good Witch with James Denton and Snowpiercer with Jennifer Connelly.
When asked if ITV could charge a premium to sell content to US broadcasters if they face a shortage of shows, Mr Bellamy began by saying the broadcaster hoped for a “swift resolution” after US union Sag-Aftra failed to agree new contracts with the Alliance of Motion Picture and Television Producers (AMPTP) a fortnight ago.
He continued: “…We have a very strong UK and national pipeline and we do have a distribution arm with a catalogue of 90,000 hours so we’re in a good position to take advantage of any opportunities that there are.”
ITV chief executive Dame Carolyn McCall said: “What we will be doing is talking to people to see if we can help at all fill their schedules, we will not be charging a premium for that, we should be offering our content (and they can take) what they can from our catalogue if they require it.”
The ITV boss also spoke about the overarching advertising downturn for broadcasters, which has caused Channel 4 to reshuffle its programme schedule.
“This is the worst advertising recession since the global financial crisis,” Dame Carolyn said.
She continued: “We’re already talking to advertisers about the Christmas campaign and I think that shows there is no change in the way they view what they’re going to do over Christmas, all conversations about advertising are positive and quite constructive, they haven’t got their head in their hands.
“They’re being cautious because the outlook has been cautious.
“…We’ve had no problems sponsoring any of our shows…every single one of the shows in the autumn has got a sponsor.”
Dame Carolyn said it is impossible to have visibility over the next business quarter – “We just can’t tell you it’s okay because we don’t know that yet”.
She added: “If you talk to any media owner, they’re all going to say they can’t look that far out.”
Comments: Our rules
We want our comments to be a lively and valuable part of our community - a place where readers can debate and engage with the most important local issues. The ability to comment on our stories is a privilege, not a right, however, and that privilege may be withdrawn if it is abused or misused.
Please report any comments that break our rules.
Read the rules here